Former Kolbe Cathedral volleyball coach joined the La Salle women’s basketball staff as an assistant coach, head coach Mountain MacGillivray announced Wednesday. Prim comes to 20th and Olney after spending the previous two seasons at Sacred Heart University.
“Ashley knows what it takes to win an Atlantic 10 Championship,” MacGillivray said. “She has a love for Philadelphia and the Big 5. Our student-athletes will benefit from her enthusiasm and experience having excelled in this league and on the professional level.”
Prim spent the 2020-21 season as an assistant coach with the Pioneers after serving the previous season as the coordinator of basketball operations.
“I’m beyond grateful and excited for this opportunity to be a part of the La Salle women’s basketball program,” Prim said. “I’m thrilled to be back in Philly and the Atlantic 10 Conference. Coach Mountain has done a great job elevating the program and I am thankful I get to be a part of its continued growth and success.”
Prim spent her collegiate playing career at Saint Joseph’s (2009-13) where she scored 927 points in 123 career games. She helped lead the Hawks to a mark of 82-47 during her time there. She was a team captain during Saint Joseph’s 2012-13 Atlantic-10 Championship winning season. She garnered significant honors, including Big 5 Co-Rookie of the Year (2009-10), Atlantic 10 All-Rookie Team (2009-10), and Atlantic 10 Sixth Player of the Year (2010-11).
Prim graduated with a bachelor’s of science degree in sports marketing and was a member of the Atlantic-10 and SJU Athletic Director’s Honor Rolls. Prim spent her first three seasons on Hawk Hill playing for current Explorers’ Associate Head Coach Chris Day.
Her playing days continued as she spent time in professional leagues in five countries including Puerto Rico, Bulgaria, Ireland, Mongolia and Dubai.
Prior to SHU, Prim spent time as an assistant coach for both the Kolbe Cathedral girls’ basketball and boys’ volleyball teams in the 2018-19 season.